One of the print ads for HomeAway’s new marketing campaign
The Austin-based company reported a profit of $162,000 or less than a cent a share for the fourth quarter compared to a loss of nearly $1.6 million for the same quarter a year ago.
HomeAway also reported its results for 2014. Its total revenue increased nearly 29 percent to $446.8 million and it had net income of $13.4 million or 14 cents per share.
“We’ve had a terrific year, delivering strong financial results and meaningful improvements in the traveler experience on our sites,” Brian Sharples, chief executive of HomeAway, said in a news release. “HomeAway recently celebrated its tenth anniversary. Over the past decade, the company has experienced tremendous growth but what we’re most proud of is bringing friends and families together in vacation rentals around the globe.”
HomeAway also introduced a new global marketing campaign this week focused on “the whole family” traveling together and staying in a house.
Sharples has also done a series of high profile interviews recently with Forbes, Fortune, Wall Street Journal and Bloomberg News talking about the difference between HomeAway’s business model and its competitor Airbnb.
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